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Students Annual contest

In late August - Poster within poster

Uri Shamir discovered a poster for the "To live with the Dream" exhibition at the Tel Aviv Museum of Art, 1989. The poster used the Shamir brothers poster "From the City to the Village" of the General Workers' Federation. This initiative was intended to encourage urban workers to settle in the village and engage in agriculture. The Shamir brothers designed two posters for this cause. The initiative was crowned a success: 1,600 families settled in existing villages and ten new ones.


This museum's announcement poster surprised me because it is completely different from the cover of the exhibition catalogue (photo by Micha Bar-Am "Journey in the Negev"). I turned to the curator of the exhibition, Batia Donner; She remembered that the catalogue designer was Varda Raz who also designed the poster. She did not remember why it was decided to design a special poster for the exhibition and not use the cover of the catalogue, but she did remember that they received permission from Gabriel Shamir to use the "From the City to the Village" poster.

The exhibition featured 14 works by Shamir, including the well - known photograph showing the State Emblem being brought into the plenary hall of the Knesset in early 1949.

Ten years later, Batia Donner curated an exhibition of "Hebrew graphics" at the museum, which was entirely dedicated to Shamir's work.

Yoram E. Shamir August 2021